“Last thing on, first thing noticed.”
There’s a look that doesn’t date. It’s not fashion; it transcends that, way above the whims that govern the runway and the high street. We’re an eyewear brand not made for the masses, not tied to the lifestyle of any individual. We do not create, recreate or motivate fashion. Simply, we curate the classic shapes and styles that have defined fashion itself.
You can see it in each of our designs. They’re carefully worked, thoughtful, detailed and precise. It’s in the names: The Rockefeller, Warhola, McQueen. Just name check the references and see it for yourself. We’re about that one small thing in your wardrobe that will never age, never lose its appeal and never get old.
But we’re not just about the style, there’s more to it than that. When money is no object you’re looking deeply at the quality; there’s a tactile dimension to things. It’s not genuine unless it has that weight and that substance. You can feel the difference it makes. Each frame is a handmade limited edition, featuring Italian acetate, German engineered hinges and tempered glass lenses. The glasses have heft to them- light enough to rest comfortably on your face, yet weighted enough to feel in your pocket.
So that’s our story. When you reach for your sunglasses you’ll know exactly why we did it this way.
